Running a Business

Low Budget Digital Marketing – All You Need to Know

Small businesses often struggle with exposure. Many people believe that effective marketing requires a huge budget. How can a small business begin on a low digital marketing budget? What is digital marketing? Digital marketing passively generates leads as an alternative to strategies like cold calling. It uses online content to build brand recognition with the …

Low Budget Digital Marketing – All You Need to Know Read More »

The Sole Traders’ Full Guide to Effective Inbound Marketing

Inbound marketing is a somewhat elusive term, despite it being a very helpful tool for growing businesses. It helps drive user engagement, give industry knowledge, and to find the right audience.  Despite this, many still don’t know what it is or how to use it. Here’s why that needs to change today. What exactly is …

The Sole Traders’ Full Guide to Effective Inbound Marketing Read More »

When Is It Best to Use Estimates: Advice for Freelancers

An invoice is a commercial document sent to a customer that itemises and records a sale transaction. When a consumer receives an invoice, it serves as an official request for these services. If you want to build a relationship on the back of a good estimate, you must invest the time upfront. Estimates should provide …

When Is It Best to Use Estimates: Advice for Freelancers Read More »

What Is a Testimonial and Helpful Ways to Use Them

So what is a testimonial? Testimonials are one of the most essential tools a company can use. A testimonial is a brief remark that indicates how a product or service is performed for a consumer. Testimonials differ from reviews in that reviews are often unguided and written by the customer. They may help you gain …

What Is a Testimonial and Helpful Ways to Use Them Read More »

How to Actually Deal With Inconsistent Income: Advice for Freelancers

Self-employment is not for everyone, though it may be enticing to certain individuals.Before starting a business, you should assess your alternatives and determine whether you can afford to accept the risk. One of them is income stability or lack thereof in some circumstances. You may experience seasons of ups and downs depending on the services …

How to Actually Deal With Inconsistent Income: Advice for Freelancers Read More »

Self-Employed People During Covid-19: A Handful of Tips – Full Guide

Whether or not you’re self-employed, covid-19 and the restrictions put in place have had a heavy impact on everyone’s working lives. Carrying out work safely (or at all), has become increasingly difficult, with inconsistent lockdowns, maintaining social distances, and having workspace restrictions. To help out, we at invoice24 have a few tips for those who …

Self-Employed People During Covid-19: A Handful of Tips – Full Guide Read More »

How do Small Businesses Challenge More Established Businesses?

It can be daunting to compete with larger businesses as a smaller company or sole trader. Larger businesses have marketing advantages, money to burn and an army of employees to boot. So, what can small businesses do to compete with bigger businesses? There’s usually no long process to starting a project Larger scale companies have …

How do Small Businesses Challenge More Established Businesses? Read More »

Scroll to Top